Behind the Needle
Mike LeMieux is the founder of MedSpa Media - a social media marketing company that works strictly with MedSpas. Mike has been in the social media marketing space since 2012 and is widely regarded as a top thought leader for his strategies and execution for his Clients, increasing their sales 2-3x. When he's not working, Mike spends every moment he can with his wife and daughter, he loves traveling and experiencing new places. He is passionate about lifting the burden that social media creates for his Clients and loves sharing his knowledge and proven strategies with others.
Behind the Needle
Overcoming Burnout and Building a Beauty Empire with Yancey Taylor
What happens when the career you’ve built no longer fits the life you’re living? In this episode, Yancey Taylor talks about what it looked like to walk away from aesthetics after 10 years, get laid off during the pandemic, and come back stronger in business and life. We also talk about everything from what it takes to be a single mom and CEO, hiring employees, and the secret to longevity in ANY industry. Whether you’re a skincare enthusiast, an aspiring business owner, or just someone who loves a powerful success story, this episode has plenty of golden nuggets you don’t want to miss!
Highlights
00:00 Meet Yancey Taylor.
06:00 How a former client can become your first investor.
13:00 What’s the transition like from being a solo esthetician to CEO?
16:15 How to creatively fill gaps in your service offerings.
20:00 What to look for in the right team members.
21:30 How do you keep clients coming back in a saturated market?
24:15 The number one driver for your business growth.
30:30 What Yancey loves most about aesthetics.
32:45 The biggest thing that needs to change in aesthetics.
37:00 What Yancey hopes her daughter learns from her.
Resources + Links
Learn how to DOUBLE your Instagram Story views.
Work with Mike - Learn more about social media marketing and ads for your MedSpa.
Follow
Mike: @mikelemieux
MedSpa Media: @medspa_media
Yancey Taylor: @faceloungeaz