Behind the Needle
Mike LeMieux is the founder of MedSpa Media - a social media marketing company that works strictly with MedSpas. Mike has been in the social media marketing space since 2012 and is widely regarded as a top thought leader for his strategies and execution for his Clients, increasing their sales 2-3x. When he's not working, Mike spends every moment he can with his wife and daughter, he loves traveling and experiencing new places. He is passionate about lifting the burden that social media creates for his Clients and loves sharing his knowledge and proven strategies with others.
Behind the Needle
The Innovation Behind Vivace Ultra & SoMe Skincare with Shaun Wootten
How does someone go from being an engineering intern to leading innovation in aesthetics? Shaun Wootten, the mind behind Vivace Ultra and SoMe Skincare, joins me in sharing his journey from studying biomedical engineering at ASU to becoming an inventor at Aesthetics Biomedical. Shaun shares how listening to MedSpa providers across the country helped him design solutions that address real pain points, like lighter handpieces and personalized treatment data. We dive into the science behind RF microneedling, how ultrasound technology is revolutionizing treatments, and why personalized skincare using PRP is the future. Shaun also shares a glimpse into what’s next for aesthetic technology, including on-demand treatments and potential new inventions that could change the industry once again.
Highlights
00:00 Meet Shaun Wootten, inventor of Vivace Ultra and SoMe Skincare.
06:15 The importance of understanding skin depth and personalized treatments.
10:45 How Vivace Ultra uses real-time data for better results.
13:45 How ultrasound technology ensures precision in microneedling treatments.
18:30 Shaun’s journey from intern to head of multiple departments at Aesthetics Biomedical.
26:00 The science behind SoMe Skincare.
32:30 Could the next big thing be a combination of lasers and personalized serums?
Resources + Links
Learn more about Aesthetics Biomedical HERE
Learn how to DOUBLE your Instagram Story views.
Work with Mike - Learn more about social media marketing and ads for your MedSpa.
Follow
Mike: @mikelemieux
MedSpa Media: @medspa_media
Shaun: @shaunwootten